Ayala told Prensa Latina that a delegation from the Cuban Ministry of Tourism will participate in the fair, which will be attended by representatives from more than 40 countries and is expected to receive more than 100,000 visitors.
Our stand will be number 2410. Before the fair, we will stage a caravan with members of Cuban hotel groups through the cities of Mendoza, Cordoba, Rosario, and Buenos Aires, she said.
It will be a celebration of our tourism. We are inviting travel agents, tour operators and the media to join us because we will have many novelties. The most important one is the presentation of the Cuba Unica advertising identity, she noted.
Ayala added that this campaign is based on the attractions and attributes of this destination, its scents, and flavors, culture, beaches, and history.
However, she said that the most relevant element of that brand is the Cuban people, who are educated and friendly.
We are very happy and we are putting the finishing touches. We have a great working agenda and are inviting everybody to join us these days to share and discover all the novelties we are bringing. Especially, we call on all Argentinians to travel to the most beautiful island in the Caribbean, which is Cuba Unica, she said.