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Ejaki digital platform boosts handicrafts trade from Cuba

Ejaki digital platform boosts handicrafts trade from Cuba

Havana, Dec 15 (Prensa Latina) Designed with the purpose of boosting e-commerce, the Ejaki platform today extends the scope of a product catalog of the Fondo Cubano de Bienes Culturales to buyers from all over the world.

According to the website’s description, in this virtual marketplace, stores of artisans and artists coexist dedicating to the creation of decorative and useful objects, which under the name Bazar Ejakí and La Vitrina, bring together a wide range of articles of high quality and aesthetic beauty.

Here you will be able to find the most genuine Cuban art by artists and creators belonging to the catalog of the UEB Obras por Encargo attached to the institution,’ said the presentation of the project, which comes to the island’s scene in the framework of the International Fair of Crafts and Gifts Fiart 2022, which is ongoing in Havana until December 20.

Precisely, Ejaki is in correspondence with the objectives of the market, which in its 24th edition vindicates recycling as an essential element in contemporary creation, while promoting and commercializing the work of local artists and establishing alliances with non-state and foreign management models. The e-commerce platform was created by Proyectos Integrales company, with the purpose of facilitating access to Cuba’s cultural heritage through an online store, according to the document, while highlighting the presence of plastic arts and handicrafts as the heart of Cuban culture.


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