The Tobacco Collection, Processing, and Rolling Company, led by engineer Ricardo Varona Pestana, is promoting local production, which is key to exports and generating foreign currency amid economic constraints.

With 70 hectares already planted, Camaguey plans to achieve its largest planting in years, focusing on municipalities such as Sierra de Cubitas and Guaimaro, traditional tobacco growing areas.

Farmers, the key player in tobacco production in the region, are getting things ready for the planting campaign in October, with state support despite the current lack of resources.

Cuba, world-renowned for its premium cigars, is seeking to strengthen this sector in non-traditional territories like Camaguey, thus diversifying its offering in the competitive global market.

Cuban tobacco, with a protected designation of origin in the EU, maintains demand in Europe, Asia, and the Americas, which encourages Camaguey producers to improve quality and volume.

Despite challenges such as the US blockade and shortages of inputs, Cuba prioritizes tobacco as a strategic sector, with investments in technology and training.

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