The maximum institution of events and exhibitions of Catalonia, Spain, sent a delegation to the Caribbean nation to take part in the Cuba 2.0 Food Fair which it co-sponsors along with the firm Palco de La Habana, and Fecons held in late April.
It is also preparing conditions for its future participation in the Renewable Energies Cuba Fair on June 22-24, and the Transport and Logistics Fair on September 27-29, in what it considers a revival of the Catalan entity’s presence abroad.
Ricard Zapatero, director of International Business at Fira de Barcelona, highlighted that Alimentos Cuba 2.0 is an example of the dynamics of the group that hosts 135 companies from 15 countries and an extensive agenda of activities.
The idea is to favor the generation of business with Cuba of companies globally, since 70 of these companies are from countries such as Argentina, Brazil, Spain, the United States, France, Italy, Mexico, the Netherlands, Poland, Switzerland, Uruguay, Chile and China.
Fira de Barcelona plays the role of facilitator so that companies can open markets and add value to the countries “where we operate through our experience and knowledge.”