The Spanish chain explained that it bets on growing urban tourism, as a new star of its portfolio is born in Havana. Furthermore, it is targeting executive areas in hotels in this city, inviting travelers to travel to another height, and reaffirming a policy of sustainability.

Iberostar showcased these working lines at Cuban International Tourism Fair (FITCuba 2025) held in Havana, where, Iberostar Cuba Hotels & Resorts announced the growth of its portfolio.

In line with a strategic vision that places increasing importance on the urban segment, one in every five rooms of the hotel chain is located in the areas surrounding Havana and Trinidad.

They stood out that three of their hotels are located near the historic center of Old Havana, including the Iberostar Gran Packard, the Iberostar Selection Parque Central, and the Iberostar Marqués de la Torre.

The brand also offers the Iberostar Grand Trinidad, its newest flagship hotel in the portfolio: Iberostar Selection La Habana. Besides the five hotels located in the heart of Havana there are 14 on beaches in places like Varadero, Cayo Cruz, Cayo Ensenachos, Cayo Guillermo, and Holguín.

They reiterate in their message that Iberostar Cuba Hotels & Resorts is a leading hotel chain that promotes a responsible tourism model focused on caring for people and the environment, where all-inclusive vacations can be enjoyed with family, friends, or couples.

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